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  • What is Local Search ?

    What is Local Search – Definition

    Local search is when a buyer uses geographically constrained searches to get local results that are relevant to their local area based on a structured database of local business listings developed by the 3 major search engines.

    Normal local searches include “WHAT” the user is searching for such as keywords or a business category and “WHERE” information, like the city name, zipcode, or even your IP address location which can be tracked by the search engines to determine your locale.

    What is Local Search – Example

    A search that includes a location modifier, such as “Fort Worth” or “zipcode”, is an explicit local search.  Examples of local searches include “pest control 76137“, “Keller restaurants“, “doggy daycare Flower Mound” and “emergency plumber Mansfield, Tx“.  Local searches exhibit explicit or implicit local intent and typically will produce search results with a corresponding map.

    A search that references a product or service that is typically consumed locally, such as “dry cleaners” or “restaurant”, is an implicit local search.  Therefore, it is extremely important to claim your Google Places page and/or your Yahoo Local / Bing Local pages.  For best results, you will need to do local search optimization.

    To See Your Local Search rankings, visit TX.localrankingreport.com to get your rankings for FREE.

    Be sure to Tweet about What is Local Search!

    By admin on March 11, 2012 | Local Search

    5 Easy Steps to Figure Out Local SEO

    5 Easy Steps to Figure Out Local SEO

    http://txcoffeenews.info/

    Mon, 1 Dec 2014 14:30:00 -0800

    So how do you beat out the hundreds of other small businesses fighting for the top map rankings? Well, that’s what Local SEO does …

    Read more …

    By admin on December 1, 2014 | Local Search | A comment?

    Defining Local Search Key Performance Indicators

    Defining Local SEO KPIs & How to Measure Them for …

    http://searchenginewatch.com/

    Thu, 31 Jul 2014 06:30:00 -0700

    Accurate tracking, measurement, and reporting is mission critical for local SEO marketers. Brands have a massive amount of local and organic search data available to them (especially those with multiple locations), but not all …

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    By admin on August 1, 2014 | Local Search | A comment?

    Local Listing Management VS. Local SEO

    Local SEO & Listing Management – Search Engine Watch

    http://searchenginewatch.com/

    Thu, 13 Feb 2014 06:30:00 -0800

    Local SEO and local listing management are completely different tactics, yet completely intertwined, and critical to ranking on Google. Follow…

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    By admin on February 15, 2014 | Local Search | A comment?

    Use Google Keyword Research To Target The Long Tail In Local Search

    Use Google Keyword Research To Target The Long Tail In Local Search …

    Great article by Chris Silver Smith on the use of Long Tail Keywords for Local Search!
    See all stories on this topic

     
    By admin on December 24, 2013 | Local Search | A comment?
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    Multi-Location Local Search

    Three Steps for Crushing Multi-Location Local Search

    Research firm BIA/Kelsey reports that 97% of consumers use online media to shop locally. If you’re a multi-location business, this means it’s more important than …
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    By Tim Evans on December 5, 2013 | Local Search | A comment?
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    97% of consumers search for a local business online

    Today, 97% of consumers search for a local business online, which is known as “local search … Where does your business appear in the search engine results?
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    By admin on December 2, 2013 | Local Search | A comment?
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    How Reviews and Ratings are Driving Local Search

    How Reviews and Ratings are Driving Local Search

    This trend will continue to increase the impact of reviews on local businesses. While everyone has always been a critic, review sites and search engines are …
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    By Tim Evans on November 29, 2013 | Local Search | A comment?
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    Major Update: Google Places for Business Dashboard To Include Review Monitoring

    Google Intros the Mother of All SMB Review Blumenthals.com

    http://blumenthals.com

    Mon, 25 Nov 2013 19:38:32 GMT

    Google has announced on the Google and Your Business blog today that they have rolled out what appears to be the mother of all review monitoring systems.

    Read more …

    By Tim Evans on November 27, 2013 | Local Search | A comment?
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    Local SEO: 5 Tips to Conquer Your Local Market

    Local SEO: 5 Tips to Conquer Your Local Market

    Selecting the correct keywords is an important part of the local search engine optimization process. Each business needs to identify the search terms that will …
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    Top Ranking Factors For Local Businesses

    If you own a small local business, one of the things you need to consider is establishing … However, because Google+ shares information with search engines, …
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    By admin on November 26, 2013 | Local Search | A comment?
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    Local Search and Reviews Go Hand in Hand

    Local Consumer Review Survey 2013 – BrightLocal

    http://www.brightlocal.comTue, 25 Jun 2013 13:59:52 GMT

    Understand how online reviews influence the opinions & purchasing behaviour of consumers when selecting which local businesses to use.

    What are customers saying about your business?

    By Tim Evans on July 29, 2013 | Local Search | A comment?

    Local Search